Empowering ISPs: The Broadband Blog for Growth and Innovation

Your go-to resource for the latest trends, best practices, and expert insights to help your ISP thrive. Stay ahead with tips on network optimization, customer experience, and more!

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3 min read

Why ISPs Should Segment NPS by Region and Service

In the broadband industry, Net Promoter Scores (NPS) are rarely pretty—but that doesn’t mean they’re not powerful. What matters most is how you interpret and apply them.

2 min read

Scaling with Generative AI

The broadband space is no stranger to big promises. From fiber rollouts to network automation, we’ve seen our fair share of “next big things.” But...

1 min read

Broadband Integration Day 2025: A Virtual Event Showcasing the Future of Connected Broadband

On May 8, 2025, Sonar Software will host Broadband Integration Day, a one-day virtual event designed to spotlight the technology ecosystem shaping...

1 min read

New Feature: A Clearer Link Between Inventory & Data Services

April 29, 2025 We’re excited to announce a new feature that brings greater transparency to your account setup: you can now directly tie a specific...

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The Realities of ISP Tax Compliance and How Automation is Changing the Game

As someone who works closely with ISPs every day, I’ve seen firsthand how overwhelming tax compliance can become—especially as providers grow, expand...

2 min read

Optimize Field Operations with Real-Time Scheduling & Dispatch

For Internet Service Providers (ISPs), operational efficiency isn't a luxury, it's the backbone of sustainable growth. As your subscriber base grows...

1 min read

New Feature: Custom Links on Network Sites and Serviceable Addresses

April 15, 2025 We’re excited to announce a small but powerful update to custom links in Sonar—designed to give your team even more flexibility and...

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From Streamlining to Scaling: What’s New in Sonar Q1 2025

Hey broadband innovators—Sonar’s Q1 2025 product updates are here, and they’re all about empowering ISPs to simplify operations, unlock deeper...

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AI Isn’t a Luxury Anymore. It’s the New Baseline for ISPs

Imagine you’re in a high-stakes race where everyone around you is speeding ahead in fully loaded jets, and you’re still pedaling a bike. That’s where...

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Reduce Operational Costs and Maximize ROI Through Automation

If you’re managing operations at an ISP, chances are you’re balancing two big priorities: keeping costs under control and preparing your business to...

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7 Key Metrics Every CFO Should Track in an ISP

Staying financially agile in a capital-intensive industry like telecommunications is no easy task. For Internet Service Providers (ISPs), CFOs are...

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New Feature: Calix Multi-Company Support

April 3, 2025 We’re excited to announce that our Calix integration now fully supports multi-company provisioning, making it easier than ever to...

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How to Handle 10x More Customers Without Hiring More Staff

As ISPs grow and acquire new subscribers, the challenge of scaling customer support without proportionally increasing headcount becomes more urgent....

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WISPAMERICA Proved Why the Future of Broadband Belongs to the Bold

I’m Steph, Sonar Software’s new VP of Sales and Partnerships. Just weeks into the role, I had the incredible opportunity to represent Sonar at...

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New Feature: sonarPay Monthly Statement

March 31, 2025 We’ve introduced a new sonarPay Monthly Statement to improve how you reconcile payments and monitor cash flow. What’s New: Simplified...

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How Clearnetworx and 360 Broadband Win with World-Class Customer Service

What makes a broadband provider stand out in a saturated market? For Clearnetworx and 360 Broadband, the answer is simple but powerful: relentless...

2 min read

Broadband Customer Experience Trends: What Matters in 2025

Broadband is no longer a luxury, it’s the backbone of daily life. And as customer expectations evolve, so must the way ISPs operate. In 2025,...

1 min read

Celebrating Broadband Appreciation Week: March 24–28, 2025

Today marks the beginning of Broadband Appreciation Week, officially proclaimed by Oklahoma Governor J. Kevin Stitt. In his proclamation, Governor...

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Reduce Support Ticket Volume and Empower Subscribers with Self-Service Tools

For Internet Service Providers (ISPs), customer support is mission-critical—but high volumes of support tickets can drain resources, slow down...

2 min read

Community Engagement Strategies for Broadband Providers

Community Engagement Strategies for Broadband Providers: Building Trust and Adoption As broadband providers expand their networks into underserved...

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New Feature: Updated Main Menu

March 12th, 2025 We’ve redesigned the Sonar menu to improve navigation, organization, and usability. What’s New: Customizable Menu Size – Collapse...

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Cut Costs, Not Corners: How ISPs Can Automate for Growth

Balancing operational costs while maintaining high-quality service is a constant challenge for Internet Service Providers. Manual processes drain...