1 min read
Ella Pratti: Jul 3, 2025
Rural broadband isn’t just a technology project. It’s a lifeline. It’s an investment in people, place, and potential. When fiber reaches a rural town, something amazing happens. Suddenly, students can stay caught up in school. Local clinics can...
2 min read
Madeline Hanna: Jun 30, 2025
How to think like a business owner—not a BI wizard—and still get the data you need I’ll let you in on a secret: some of the best ISP reporting ideas...
2 min read
Georgette Lopez-Aguado: Jun 30, 2025
In a move that dramatically shifts the broadband funding landscape, the National Telecommunications and Information Administration (NTIA) has...
2 min read
Ella Pratti: Jun 27, 2025
There’s something electric about Fiber Connect. And this year in Nashville, the energy was undeniable—especially in my chat with Josh, Head of...
2 min read
Georgette Lopez-Aguado: Jun 26, 2025
When theBEAD (Broadband Equity, Access, and Deployment) program was first announced under the Infrastructure Investment and Jobs Act in 2021, it...
1 min read
Ella Pratti: Jun 21, 2025
We talk a lot about broadband—about speeds, bandwidth, reliability. And those things matter. A lot. But if you're only thinking of fiber as a way to...
1 min read
Rick Seemann: Jun 18, 2025
June 18, 2025 We’re excited to announce our updated VETRO FiberMap integration that makes managing your network design and operational data a whole...
3 min read
Ray Bixler CEO of Sonar Software: Jun 13, 2025
Returning to Fiber Connect this year—my second as part of Sonar Software—felt less like attending a conference and more like continuing a...
1 min read
Rick Seemann: Jun 12, 2025
May 29, 2025 We’re excited to announce our integration with Calix Cloud that makes it easier than ever to align your network performance data with...
1 min read
Justin Graham: Jun 6, 2025
The Problem: Data Everywhere, Insights Nowhere If you’re an ISP leader, you know the drill. Your data lives in a dozen systems, billing, CRM,...
2 min read
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Sonar: Jun 6, 2025
If you’re a Canadian ISP, you’ve likely had to make do with tools that weren’t designed with your business model in mind. You’ve figured out how to...
1 min read
Rick Seemann: May 28, 2025
May 28, 2025 We’re excited to announce Smart Spam Filtering in Sonar—designed to reduce inbox clutter and help you focus on the emails that matter....
1 min read
Rick Seemann: May 21, 2025
May 21, 2025 We’re excited to announce that SonarPay is now available to Canadian ISPs! This launch brings the same seamless, fully integrated...
3 min read
Madeline Hanna: May 14, 2025
In the broadband industry, Net Promoter Scores (NPS) are rarely pretty—but that doesn’t mean they’re not powerful. What matters most is how you...
2 min read
Ella Pratti: May 12, 2025
The broadband space is no stranger to big promises. From fiber rollouts to network automation, we’ve seen our fair share of “next big things.” But...
1 min read
Rick Seemann: May 6, 2025
On May 8, 2025, Sonar Software will host Broadband Integration Day, a one-day virtual event designed to spotlight the technology ecosystem shaping...
1 min read
Rick Seemann: Apr 29, 2025
April 29, 2025 We’re excited to announce a new feature that brings greater transparency to your account setup: you can now directly tie a specific...
2 min read
Georgette Lopez-Aguado: Apr 24, 2025
As someone who works closely with ISPs every day, I’ve seen firsthand how overwhelming tax compliance can become—especially as providers grow, expand...
2 min read
Rick Seemann: Apr 23, 2025
For Internet Service Providers (ISPs), operational efficiency isn't a luxury, it's the backbone of sustainable growth. As your subscriber base grows...
1 min read
Rick Seemann: Apr 17, 2025
April 15, 2025 We’re excited to announce a small but powerful update to custom links in Sonar—designed to give your team even more flexibility and...
2 min read
Rick Seemann: Apr 15, 2025
Hey broadband innovators—Sonar’s Q1 2025 product updates are here, and they’re all about empowering ISPs to simplify operations, unlock deeper...
2 min read
Ella Pratti: Apr 11, 2025
Imagine you’re in a high-stakes race where everyone around you is speeding ahead in fully loaded jets, and you’re still pedaling a bike. That’s where...
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