Ella Pratti

Ella Pratti helps ISPs navigate the broadband boom with clarity, confidence, and the right tech strategy. With deep roots in telecom and a passion for operational transformation, she turns complexity into growth—one smart decision at a time.

2 min read

AI Isn’t a Luxury Anymore. It’s the New Baseline for ISPs

Imagine you’re in a high-stakes race where everyone around you is speeding ahead in fully loaded jets, and you’re still pedaling a bike. That’s where many ISPs find themselves right now. The broadband industry is shifting fast. We’re not just...