WISPAMERICA Proved Why the Future of Broadband Belongs to the Bold
I’m Steph, Sonar Software’s new VP of Sales and Partnerships. Just weeks into the role, I had the incredible opportunity to represent Sonar at ...
WISPAPALOOZA is always one of those events, where the energy’s high, the conversations are real, and the people who make this industry tick all come together in one place.
This year? It’s shaping up to be the biggest one yet. And yes, Sonar will be right there in the middle of it all, October 13–16 in Las Vegas.
Where to Find Us: Booth #524
If you’re walking the show floor, come find us at Booth #524. We’ll have a crew of folks ready to chat about what’s changing in broadband, how we’re helping ISPs simplify operations, and why this moment in the industry matters so much.
We’re bringing some throwback flair too, limited-edition retro Sonar tees plus other goodies you’ll actually want to take home.

✨ Something new: We’ll also be showcasing Sonar Retain, powered by QueSee, our brand-new, proactive customer retention tool that helps ISPs reduce churn before it becomes a problem. It’s the kind of automation that doesn’t just simplify work, it saves revenue. Come see it in action.
Catch the Bandwidth Podcast, Live from the Show Floor
Our Bandwidth podcast podcast will be recording live from WISPAPALOOZA! We’ll be talking to broadband operators, industry leaders, and voices you don’t always hear, but should. These conversations will go deep on what’s actually working for ISPs today and where this industry is headed next.
Swing by, watch it live, or even get behind the mic if you’ve got a story worth sharing.

Don’t Miss These Sessions
We’re not just attending, we’re digging in. Sonar will be featured in two sessions this year, both aimed at helping ISPs grow with more clarity and less chaos:
📍The Sales Machine: Building a Repeatable Growth Process
Moderated by me, Ella Pratti
🗓 Monday, October 13
🕜 1:30 – 2:30 PM
This one’s all about turning momentum into a machine. We’ll unpack what’s working in sales right now—especially for ISPs scaling fast and building the plane mid-flight.
📍Everyone Has Broadband — Make It Easy to Choose You
Featuring Georgette Lopez-Aguado from Sonar
🗓 Thursday, October 16
🕝 2:45 – 3:45 PM
When everyone’s got coverage, customer experience becomes your real edge. This panel goes deep on making your offering irresistible, from first impression to install.
Women of WISPA: Leading with Intention
We’re proud to support Women of WISPA again this year. It’s happening Wednesday, October 15 at 4:00 PM at the Paris + Horseshoe Hotels.
You’ll hear from Emily Lampkin in part two of the Women Leaders Series, an open, honest conversation about leadership, growth, and what it means to lead with purpose in this space. All are welcome.
Let’s Connect
Whether you’re stopping by to explore new tools, sharpen your growth strategy, or just want a great conversation and a killer tee, we’d love to see you.
Visit us at Booth #524, check out Sonar Retain, sit in on a live Bandwidth recording, or just say hey. Let’s talk about where broadband’s going—and how you can scale with confidence.
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