Rick Seemann

3 min read

From Fragmented to Fully Synced: How I Approach Vendor Partnerships as a Product Leader

If you didn't catch our recent webinar with VETRO, we spent the time talking through a problem most ISPs know all too well. Connections between systems that technically exist, but do not work together in a way that actually helps teams move faster...

1 min read

New Feature: Ticket Category Families & Ticket Resolution Reasons

December 9, 2025 We’re excited to announce two powerful updates to Sonar’s ticketing system designed to help your team stay organized, reduce...

2 min read

A Smarter Way to Manage Serviceable Addresses

If you work with MDUs, HOAs, or business customers with multiple locations, you know the pain of trying to keep serviceable addresses clean and...

2 min read

Sonar Q3 Update: More Control. Smarter Connections. Stronger Retention.

At Sonar, we’re always focused on giving you more control, flexibility, and confidence in how you run your business. In Q3, we delivered powerful...

3 min read

Why API-First Tools Are the Future of Broadband Growth

If you’ve ever tried to connect two systems that weren’t built to talk to each other, you know the pain: CSV exports, brittle scripts, manual...

1 min read

New Feature: Anchor Linked Package Support

October 22, 2025 We’re excited to announce a powerful upgrade to anchor-linked billing: full support for packages. This means you can now offer...

1 min read

New Feature: Sonar Retain Powered by Quesee

September 29, 2025 We’re excited to announce Sonar Retain: AI-Powered Retention & CX Intelligence We’ve teamed up with QueSee to bring Sonar users a...

1 min read

New Feature: Adtran Mosaic Cloud Platform

September 10, 2025 We’ve introduced a new premium integration with Adtran Mosaic Cloud Platform (MCP) to bring powerful automation and real-time data...

1 min read

New Feature: Direct Account Messaging

August 26, 2025 We’re excited to announce a new way to communicate directly with your subscribers - no ticket required. With Direct Messages, you can...

4 min read

What We Shipped in Q2 (and What We’re Doing Next)

Q2 Highlights I know you’re busy, so I’ll keep this simple: here’s what's improved, what’s brand new, and what you can expect to see next from Sonar.

1 min read

Sonar Q2 Update: Powering Productivity and Performance

At Sonar, we’re always working to make our platform faster, smarter, and more powerful for your team. In Q2, we delivered several game-changing...

1 min read

New Feature: Netflow On-Prem

July 3, 2025

1 min read

New Feature: VETRO FiberMap

June 18, 2025 We’re excited to announce our updated VETRO FiberMap integration that makes managing your network design and operational data a whole...

1 min read

New Feature: Calix Cloud

May 29, 2025 We’re excited to announce our integration with Calix Cloud that makes it easier than ever to align your network performance data with...

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1 min read

New Feature: Smart Spam Filtering

May 28, 2025 We’re excited to announce Smart Spam Filtering in Sonar—designed to reduce inbox clutter and help you focus on the emails that matter....

1 min read

New Feature: sonarPay Canada

May 21, 2025 We’re excited to announce that SonarPay is now available to Canadian ISPs! This launch brings the same seamless, fully integrated...

1 min read

Broadband Integration Day 2025: A Virtual Event Showcasing the Future of Connected Broadband

On May 8, 2025, Sonar Software will host Broadband Integration Day, a one-day virtual event designed to spotlight the technology ecosystem shaping...

1 min read

New Feature: A Clearer Link Between Inventory & Data Services

April 29, 2025 We’re excited to announce a new feature that brings greater transparency to your account setup: you can now directly tie a specific...

2 min read

Optimize Field Operations with Real-Time Scheduling & Dispatch

For Internet Service Providers (ISPs), operational efficiency isn't a luxury, it's the backbone of sustainable growth. As your subscriber base grows...

1 min read

New Feature: Custom Links on Network Sites and Serviceable Addresses

April 15, 2025 We’re excited to announce a small but powerful update to custom links in Sonar—designed to give your team even more flexibility and...

2 min read

From Streamlining to Scaling: What’s New in Sonar Q1 2025

Hey broadband innovators—Sonar’s Q1 2025 product updates are here, and they’re all about empowering ISPs to simplify operations, unlock deeper...