1 min read
Dawn Rorick: Dec 3, 2025
Adopting AI is no longer optional for broadband providers that want to stay competitive. The challenge is choosing the right approach. Introducing AI without a plan can lead to inefficiencies, confusion, and unnecessary security exposure. A...
1 min read
Dawn Rorick: Nov 26, 2025
There is a common belief that security and innovation are at odds. The concern is that if you introduce too many rules, people will avoid using AI...
1 min read
Ella Pratti: Nov 25, 2025
Today’s broadband subscribers want more than fast speeds. They want fast answers. Long hold times and generic responses simply don’t work anymore....
1 min read
Dawn Rorick: Nov 21, 2025
Artificial intelligence is becoming part of daily life for broadband providers. It supports ticket triage, summarizes documentation, and helps teams...
1 min read
Madeline Hanna: Nov 18, 2025
Running a growing ISP means your team is constantly learning new tools, features, and workflows to keep operations running smoothly. That’s exactly...
2 min read
Georgette Lopez-Aguado: Nov 14, 2025
For many broadband operators, building a network from the ground up is not just a business journey. It is a personal one. You have hired the team,...
1 min read
Warren Lyn: Nov 12, 2025
Today’s customers expect more than a fast connection. They want a service that understands them, offers built-in value, and fits the way they live....
2 min read
Justin Graham: Nov 10, 2025
As broadband providers grow, their networks become more complex. Managing multiple access technologies, monitoring subscriber performance, and...
3 min read
Georgette Lopez-Aguado: Nov 5, 2025
Across North America, the broadband industry is experiencing one of its most significant shifts in decades. What began as regional fiber rollups has...
2 min read
Rick Seemann: Nov 3, 2025
At Sonar, we’re always focused on giving you more control, flexibility, and confidence in how you run your business. In Q3, we delivered powerful...
3 min read
Rick Seemann: Nov 3, 2025
If you’ve ever tried to connect two systems that weren’t built to talk to each other, you know the pain: CSV exports, brittle scripts, manual...
1 min read
Ella Pratti: Oct 31, 2025
A Return to the Floor and a Surge of Energy It’s been two years since I last walked the floor at WISPAPALOOZA, and this year’s show in Las Vegas...
1 min read
Rick Seemann: Oct 22, 2025
October 22, 2025 We’re excited to announce a powerful upgrade to anchor-linked billing: full support for packages. This means you can now offer...
2 min read
Justin Graham: Oct 20, 2025
When it comes to reducing churn, too many broadband providers feel like they’re flying blind. You see the numbers at the end of the month, but by...
7 min read
Madeline Hanna: Oct 15, 2025
Why Churn Matters for Broadband Providers In today’s broadband market, growth isn’t just about signing new customers — it’s about keeping the ones...
4 min read
Taneil Currie: Oct 8, 2025
Selling internet access isn’t like selling a pair of shoes or a car. It’s a utility with relatively low awareness differences, speed, reliability,...
2 min read
Taneil Currie: Oct 6, 2025
When you’re a regional or local broadband provider, it can feel like the deck is stacked against you. National giants have bottomless budgets,...
2 min read
Ella Pratti: Oct 3, 2025
WISPAPALOOZA is always one of those events, where the energy’s high, the conversations are real, and the people who make this industry tick all come...
1 min read
Rick Seemann: Sep 29, 2025
September 29, 2025 We’re excited to announce Sonar Retain: AI-Powered Retention & CX Intelligence We’ve teamed up with QueSee to bring Sonar users a...
4 min read
Georgette Lopez-Aguado: Sep 24, 2025
What happens when you give a child a computer? Not just any computer, their own device. One that’s not shared, not locked down by school software,...
3 min read
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Sonar: Sep 17, 2025
If 2024 was marked by hesitation, 2025 is shaping up to be the year fiber moves from momentum to mandate. While the broadband industry saw record...
1 min read
Rick Seemann: Sep 11, 2025
September 10, 2025 We’ve introduced a new premium integration with Adtran Mosaic Cloud Platform (MCP) to bring powerful automation and real-time data...
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