Empowering ISPs: The Broadband Blog for Growth and Innovation

Your go-to resource for the latest trends, best practices, and expert insights to help your ISP thrive. Stay ahead with tips on network optimization, customer experience, and more!

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Business Strategies for ISPs

4 min read

Campaign Ideas That Actually Drive Signups

Selling internet access isn’t like selling a pair of shoes or a car. It’s a utility with relatively low awareness differences, speed, reliability,...

2 min read

Beating Big Providers with Local Brand Power

When you’re a regional or local broadband provider, it can feel like the deck is stacked against you. National giants have bottomless budgets,...

3 min read

Creative Revenue Streams for ISPs: How to Stay Ahead in the AI Era

A few days ago, I got a text from my internet service provider, Bell. It wasn’t about billing or data usage—it was something unexpected. As one of...

3 min read

Stop the Leak: How ISPs Lose Revenue—and How Sonar's OSS/BSS Solution Helps Plug Every Hole

ISP Revenue Leakage: The Silent Profit Killer A 2 a.m. storm knocks out a fiber trunk. A retail chain’s backup connection kicks in automatically....

Sonar Software banner titled 'Why My Reports Start in Spreadsheets' with a team of ISP professionals reviewing data on laptops in a modern office setting.

2 min read

Why My Reports Start in Spreadsheets (and Why That’s Okay)

How to think like a business owner—not a BI wizard—and still get the data you need I’ll let you in on a secret: some of the best ISP reporting ideas...

2 min read

Reduce Operational Costs and Maximize ROI Through Automation

If you’re managing operations at an ISP, chances are you’re balancing two big priorities: keeping costs under control and preparing your business to...

2 min read

Reduce Support Ticket Volume and Empower Subscribers with Self-Service Tools

For Internet Service Providers (ISPs), customer support is mission-critical—but high volumes of support tickets can drain resources, slow down...

2 min read

Cut Costs, Not Corners: How ISPs Can Automate for Growth

Balancing operational costs while maintaining high-quality service is a constant challenge for Internet Service Providers. Manual processes drain...

2 min read

The 5 Biggest Scaling Mistakes ISPs Make (And How to Avoid Them)

Scaling an ISP is an exciting but complex challenge. With growth comes new customers, expanded infrastructure, and increased operational demands....

Sonar Software

2 min read

Broadband Pricing Trends: How Does Your Service Compare?

Broadband pricing isn’t just about numbers; it’s about value, trust, and staying ahead in a crowded market. Picture this: your customers scrolling...

Sonar Software

1 min read

Managing Depreciation for Network Infrastructure

Internet Service Providers rely on robust network infrastructure to ensure seamless operations to stay competitive. As these infrastructures age,...

Sonar Software

2 min read

How Supply Chain Optimization Enhances Customer Experience

Behind every satisfying purchase, every on-time delivery, and every swift resolution to a product issue lies a complex network working tirelessly:...

Sonar Software

3 min read

Marketing Fiber Optics to Enterprises and High-Growth Industries

The demand for faster, more reliable, and secure internet connectivity has never been greater. Fiber optic technology, with its unparalleled speed,...

Sonar Software

3 min read

Elevating Customer Support with Metrics and Strategies

A satisfied customer base leads to loyalty, positive word-of-mouth, and ultimately, business growth. For hybrid and fiber wireless companies,...

Sonar Software

3 min read

Beyond the Buffer: Latency Optimization

Latency refers to the delay experienced when data travels across a network. High latency leads to slow loading times, choppy video calls, and...

Sonar Software

2 min read

Unleashing the Power of Customer Love

Customer reviews are a magical world and a best kept secret. As an industry, we aren’t just about internet services, we’re about building a community...

Sonar Software

2 min read

Upselling Strategies for Internet Service Providers

In a hyper-connected world, a reliable internet connection is not just a convenience—it’s a necessity. Whether it’s for work, entertainment, or...

Sonar Software

2 min read

7 Ways Internet Service Providers Can Leverage ChatGPT

Artificial Intelligence (AI) stands as a beacon of transformation across industries, reshaping traditional business models and fueling unprecedented...

Sonar Software

2 min read

The Battle for Bandwidth

The rivalry between fixed wireless and fiber providers has been a longstanding debate. Each technology comes with its own set of advantages and...

Sonar Software

2 min read

Turning Churn into Return: A Guide to Win-Back Campaigns

In the competitive world of broadband, the battle to retain customers is just as important as acquiring new ones; this is where win-back campaigns...

Sonar Software

3 min read

5 Business Intelligence Reports for Field Operations Managers

Field operations managers play an integral role in ensuring an ISP’s success as they oversee field technicians, manage field operations, and improve...

Sonar Software

4 min read

7 Ways Internet Service Providers Can Combat Inflation

Telecommunication is one of the fastest-growing industries in the world. Over the last decade, the global telecommunications market has seen a...