Navigating Inflation: Strategies to Optimize Your Marketing Budget and Maximize ROI
We recently co-hosted a webinar with industry marketing experts Ken Janc and Kurt Wolterstorff of Marketbroadband, who shared strategies to optimize marketing budgets and maximize ROI amidst inflationary challenges. Inflationary pressures and the changing landscape brought about by the Covid-19 pandemic have presented significant challenges for internet service providers. Rising equipment, material, and transportation costs, coupled with increased competition [...]