Sonar Software Blog

The Death of the Middle-Class Affordability Plan: What ISPs Need to Know

Written by Georgette Lopez-Aguado | Jul 21, 2025

One of the most unexpected outcomes of the NTIA’s BEAD program restructuring is the elimination of the Middle-Class Affordability Plan (MCAP) requirement. Originally designed to ensure that middle-income households had affordable broadband options, the MCAP is no longer a mandatory condition for funding eligibility under BEAD.

This change brings both new flexibility for Internet Service Providers (ISPs) and uncertainty for state planning. In this blog, we unpack why the MCAP was removed, what remains in place, and how ISPs can adjust their strategies moving forward.

 

What Was the Middle-Class Affordability Plan?

Under the original 2022 Notice of Funding Opportunity (NOFO), the MCAP required ISPs to offer at least one service plan that was "affordable to a middle-class household" in every project area. However, the term "affordable" was never formally defined by the NTIA, leading to confusion and inconsistencies across state plans.

Many ISPs and state broadband offices flagged the MCAP as vague, impractical, and burdensome, especially for deployments in low-density rural areas.

 

What Changed in the 2025 BEAD Restructuring?

The BEAD Restructuring Policy Notice eliminated the MCAP entirely, stating that it “was not required by statute and introduced ambiguity.” Instead, states must now focus on implementing a Low-Cost Service Option (LCSO), which applies primarily to eligible subscribers, such as those participating in federal assistance programs.

The NTIA clarified that the LCSO should align with definitions used in the Affordable Connectivity Program (ACP) and other federal subsidy initiatives.

 

What This Means for ISPs

More Pricing Flexibility

ISPs are no longer required to set specific pricing tiers for middle-income households. This enables more market-responsive pricing based on geography, deployment cost, and customer demand.

Simplified Compliance

Without the MCAP, ISPs face fewer documentation and verification requirements in grant proposals—reducing the administrative load of BEAD compliance.

LCSO Still Applies

Don’t confuse the removal of MCAP with total deregulation. ISPs must still offer at least one affordable plan for low-income subscribers under BEAD, tied to ACP or state-equivalent standards.

 

Planning Ahead Without the MCAP

As states revise their BEAD implementation strategies, ISPs should:

  1. Reassess plan pricing and tiering—focus on scalability and competitive positioning

  2. Ensure LCSO compliance for eligible populations

  3. Update marketing and customer communications to reflect these changes

  4. Track affordability plan ROI to inform future state and federal funding participation

 

A Leaner, More Flexible Framework for Providers

The removal of the Middle-Class Affordability Plan simplifies BEAD compliance and allows ISPs to design pricing models that work best for their markets. While the LCSO remains essential, the broader policy shift reflects a growing recognition that provider flexibility is key to rapid, effective broadband deployment.

With Sonar Software, you have the tools to manage these transitions smoothly—and make the most of the next round of BEAD funding.

Download the BEAD Funding Toolkit to start aligning your pricing and compliance strategy.